
When design inspires action: Glenbow’s $40M fundraising journey.
Expertise
Editorial Design
Print Design
UI Design
Credits
Client: Glenbow
Role: Lead Designer
Agency: Strut Creative
I led the design of Glenbow’s $40M campaign cornerstone: a striking case for support that inspired community giving and national attention. Available as both a print book and digital PDF, the design showcased Glenbow’s bold brand with vibrant colours, dynamic visuals, and strategic storytelling—helping secure a transformative $35M donation from the JR Shaw family.
As lead UI designer, I also created an interactive microsite within Glenbow’s CMS, featuring videos, personal stories, and seamless donation pathways. Together, these print and digital tools amplified the campaign’s impact and positioned Glenbow as a revitalized cultural leader in Calgary and beyond.

